CEO and President
There’s nothing quite like the testimony of personal experience for establishing product credibility. After firsthand experience with regenerative and rejuvenation treatments and seeing the tremendous contribution they made to her life, Sara Oracle was determined to share these breakthroughs in new therapeutics with the world. She founded RichSource, a global marketing firm distributing and representing the RichSource product line. Manufactured in America, these life-changing products provide scientists, researchers and physicians with safer, non-invasive options enabling optimization of their trials and practices.
Sara's decision to team up with advanced product developers to bring the most advanced cellular and acellular regenerative medicine came after an exhaustive search and testing of the best human allograft and extracellular vesicles products made to date. And not only did the current RICHGEN product line exceed her expectations, the line is now expanded with the most advanced proprietary processed and screened extracellular vesicles for research and clinical trials use. Sara's ability to build the strongest relationships for the best continues with new transformations in proprietary technology to produce new acellular products on an ongoing basis. RichSource stands for the richest, purest and most potent source for products.
Due to the high request from overseas experts, Sara has now opened RichSource Global, Inc. to support more FDA IND clinical studies and research and in other countries using the RichSource product line and in order to be able to supply them globally from outside the USA locations. Navigating the many guidelines, regulations and certifications the FDA requires to export, RichSource Global is the name in the business to support non-USA businesses with importation. Sara's family built one of the largest independent export firms in California and her own experience consulting in 24 countries comes naturally for her to offer RichSource Global services. Sara's ability to build the strongest relationships for the best products continues with further new cellular and acellular products launching later this year.
“RICHGEN is the breakthrough undifferentiated pluripotent cellular product line that practitioners have been waiting for and are now choosing,” states Sara.
Now if you’re going to distribute unrivaled biological cellular products, and your goal is to advance to the forefront a burgeoning medical marketplace, it only makes sense to enlist the best people you can find to help you get the job done. So Sara put together a North American team of industry experts, each one a Vice President.
“We are an organization of senior level people, the leading integrity-based organization in regenerative medicine,” Sara explains. Looking next to expand into Canada, Australia, New Zealand where Sara has additional residency and beyond. As a result, they are the go-to resource for the ongoing needs of physicians and aestheticians in the worldwide expansion.
Sara Oracle is by no means a new player in major corporate circles. She has been a consultant for Global Fortune 500 companies in 23 countries. From hiring to restructuring to settling disputes, her consulting firm, Breakthrough International Group, Ltd., was known as an industry maverick that major corporations could rely on for planning and instituting positive cultures as well as resolving a full range of internal issues. After 24 years at BIG, Sara is now leveraging the skills and business savvy she accumulated to bring the unlimited potential of the richest regenerative biologics and the new most advanced RICHGEN MATRIX Facial Serum to your door.
Also, look for RichSource's upcoming advanced moisturizers to regenerate with the Facial Serum that will provide a new leading edge line to your customers.
AREA VICE PRESIDENTS
Raed Almadhoun has joined RichSource as a Vice President for Canada. Raed brings 20 years of experience in medical device sales management, business and product development. Most recently, he worked as a Managing Director leading the go-to-market strategy, sales and operations for Radix Medical where he helped the company grow across multiple specialty and regions.
Previously, he held a variety of senior management positions within Johnson & Johnson where he managed DePuySynthes, Ethicon, Cordis and ASP in multiple countries growing the business to more than $300 Million in annual revenue.
With Raed’s experience, creative sales approach, innovative problem solving skills and product knowledge, we know he will be a dynamic addition to our management team.
Raed is based out of Montreal and would be happy to provide the required support to Canadian customers.
John Arnold has joined RichSource as the DE, MD, PA, FL area vice president. He brings with him over 25 years of both clinical experience in healthcare and healthcare management. John completed his Psychology PhD in 2013. He has a long history of clinical instruction in psychology, biology, chemistry, and pharmacology.
John has been very active in our community with youth sports and serving on the board of directors along with coaching. He has several years of public relations and community development that guided many troubled youth.
Georgia and South Carolina
Dave Devens is the Area Vice President for the states of Georgia and South Carolina. He brings a wide range of professional Sales and Marketing experience, and a true dedication to partnering with the medical community to the RSSC team.
His early years of sales in Venezuela and Canada evolved into over thirty years of successful medical, surgical, industrial, and pharmaceutical sales and marketing roles in the Southwest, prior to joining the vanguard in Regenerative Medicine.
With a unique combination of analytical and social personality, Dave has championed the efforts of highly reputable companies over the years- such as W. L. Gore & Assoc., Zeus Industrial Products, Johnson Controls, Inc., Sorin Medical Group, Vital Signs, Inc., and Pharmacia/Pfizer Inc., as well as leading his own consulting efforts for many years. Through these roles, Dave cultivated and delivered an award-winning culture of respect and needs-based business development which ensures that others will benefit from his partnering efforts.
Today, Dave is committed to leading a team who will bring the benefits found in Regenerative Medicine applications to both providers and patients. After several years of advocating for the advancement of hSC/T applications both domestically and abroad, the innovations and technologies of RSSC have become the focus of all his future directives in this field- from IPA’s and hospitals to private practice, and all specialties pursuing the best in patient outcomes.
When asked about his proudest achievements, Dave recounts his times as father and husband as a special part of his storied history. He carries forward with the mission of his time on the Board of The Character and Ethics Project by striving to be a highly ethical and trustworthy example to business, community, and family, and he looks forward to having many rewarding relationships throughout the South in his new role with RSSC.
Sacramento to Crescent City, CA and Nevada
Tony Laca is a proud Native Nevadan with a Bachelors degree from University Nevada Reno. He has over 25 years of extensive sales and clinical experience in health care and aesthetics.
Tony has former management experience in medical spas, business and product development. His natural ability to communicate with physicians and medical associates is one of his keys to success in this field.
Washington, Oregon, Idaho, Alaska, British Columbia and Alberta
Ray's career combines business management, higher education and health care finance. It is his privilege to bring his experience to the field of regenerative health care, to be able to educate medical professionals, enabling improved outcomes and lowering risks by offering state of the art acellular products.
Over the last few years Ray has raised money for biotechnology. In the private capital market, he has raised funds from individuals and corporations to build a 500,000 sf medical center and 500 senior residences with a full range of health care options from independent living, assisted living, nursing care to memory care. Ray has presented to many audiences, hired and trained marketing staff, and reached out to diverse communities in English, Korean, Mandarin, Cantonese and Punjabi.
In banking Ray specialized in Latin America business clients, supporting complex software and problem solving in Spanish, Portuguese and English. In education, he specialized in enabling universities to move their courses from classroom to online learning, working with over 70 universities, as well as corporate clients including Boeing and Microsoft.
Ohio, Michigan, Pennsylvania, West Virginia, Indiana, New Jersey, Jamaica, Trinidad and Tobago
As Area Vice President for Rich Source, Ted Pablo is responsible for developing and executing the strategy and growth initiatives for Ohio,Pennsylvania, Michigan and West Virginia.
Ted joined the company in November 2020 bringing more than 27 years of experience in spine, surgical and orthopedic selling and management. Ted served in management positions with Genesys Spine, Amendia and Custom Spine. Ted owned a successful spine and orthopedic distributorship and grew the business focusing with spine implants, biologics and foot/ankle devices. Ted has significant experience in commercial execution, sales and marketing of medical products. Ted has a Bachelor's Degree Biology from The University of Akron. Ted has three wonderful daughters. Ted enjoys playing tennis, golf, bouldering and white water kayaking.
Colorado, New Mexico and El Paso, TX
Carla joins RichSource with over 20 years in the medical sales industry. She has held positions with Merck, Abbott Laboratories, Ortho Clinical Diagnostics, Focus Technologies and the American Red Cross.
Her experience consists of business development, product launch, market analysis, six sigma initiatives and fundraising. Carla has an unlimited amount of curiosity as applied to science and emerging technologies. She has developed a passion focused on stem cell research and its applications over the last 15 years and looks forward to sharing that excitement and potential in the Texas medical community.
Missouri, Nebraska, Kansas and So. Illinois
Glenn Zehr is the RichSource Area Vice President for Missouri, Nebraska, Kansas and Southern Illinois, and is based in St. Louis, Missouri.
He has 25 years of surgical equipment sales experience including: C-arms for imaging, surgical tables, lights, monitors and neurosurgical instruments. His operating room procedure experience from spine to orthopedic to endoscopy, and extensive vascular cases gives him a true understanding of your needs.
Glenn is excited to be part of the RichSource team and looks forward to serving your clinic.
AREA SALES DIRECTORS
I grew up in Los Angeles and Anaheim Hills California for the first 25 yrs of my life including attending San Diego State University where I studied Speech Communications.
I then moved to Las Vegas Nevada working with Pfizer in the medical orthopedic field selling total joints and trauma products for the next 6 years. Following my orthopedic sales representative position, I went to work for Depuy Spine selling spine implants selling various spine products to spine and neurosurgeons for 13 years. Which afterward I took a job as vice president of sales for the western division with Stanley Black and Decker healthcare storage company called Innerspace. My territory was the western half of the U.S. and I managed 40 sales representatives selling storage systems to hospitals. 4 years later the company was sold, and I then started working as an independent sales representative selling Aesthetic Skin Care devices and skin products. This then led me to work with RichSource Stem Cells for the last 2 years.
Liane Vivian is the Area Sales Director for Coastal Georgia.
She’s spent over 10 years working in veterinary science and five years in pharmacy sales. She enjoys staying active in local charities, and is dedicated to education and growth within the health sciences community. Liane’s steadfast commitment to provide premium service, case-by-case, ensures an excellent customer experience.