Sara’s decision to team up with the founder physician and the FDA registered and inspected tissue bank came after an exhaustive search for the best human allograft product made in the USA. And not only did the current RichGen product line exceed her expectations, the line will be expanded with even more inventive products in the near future. RichGen Cord will be announced shortly as an addition to the RichGen four material master product.
“RichGen is the breakthrough undifferentiated pluripotent cellular product line that practitioners have been waiting for and are now choosing,” states Sara.
Now if you’re going to distribute unrivaled biological cellular products, and your goal is to advance to the forefront a burgeoning medical marketplace, it only makes sense to enlist the best people you can find to help you get the job done. So Sara put together a North American team of industry experts, each one a Vice President.
“We are an organization of senior level people, the leading integrity-based organization in regenerative medicine,” Sara explains. Looking next to expand into Canada, Australia, New Zealand where Sara has additional residency and beyond. As a result, they are the go-to resource for the ongoing needs of physicians and aestheticians in the worldwide expansion.
Sara Oracle is by no means a new player in major corporate circles. She has been a consultant for Global Fortune 500 companies in 23 countries. From hiring to restructuring to settling disputes, her consulting firm, Breakthrough International Group, Ltd., was known as an industry maverick that major corporations could rely on for planning and instituting positive cultures as well as resolving a full range of internal issues. After 24 years at BIG, Sara is now leveraging the skills and business savvy she accumulated to bring the unlimited potential of the richest regenerative biologics and upcoming new facial serum - RichGen Serum to your door.
MATT SULLIVAN
Area Vice President
Pennsylvania, New Jersey, Maryland,
Delaware, District of Columbia, Ohio
Matthew’s impressive career includes over 25 years of commercial experience with disruptive high-growth medical service and diagnostic businesses. He has led teams for Abbott Laboratories, i-STAT Corporation, Baxter Healthcare, Ameritox, Quest Diagnostics, and Laboratory Corporation of America. His proven leadership in sales management, marketing, strategic planning, managed care, and reimbursement, in a variety of sales arenas allowed him to find commercial success in scaling startups to exit, as well as running Fortune 500 business units.
A veteran of two start ups, he was an integral leader in scaling and establishing both the i-STAT Corporation and Ameritox into market leaders in their respective space. He has extensive general corporate leadership with Quest Diagnostics and Laboratory Corporation of America. While at Laboratory Corporation of America he had overall P/L responsibility for a $380 million dollar business unit and as National Sales Director for Quest Diagnostics he helped lead the company into the new market of Pain Drug Monitoring. As a result of his efforts, sales double to close to $100 million dollars and he established foundational best practices of sales operations which put the business unit in a position to capture share.
Matthew is a graduate of Shippensburg University of Pennsylvania.
John has joined the RichCell Stem Cell, Inc team as the North East Area Vice President. John is a decorated Navy veteran has almost 30 years of experience in the medical field and 20 plus years in medical sales. He has won countless national awards for sales achievement in both sales and sales management.
John lives in the Syracuse, NY area, has a wife Gina and two daughters Emma and Audrey.
Trey joins RichGen having enjoyed 20 years of experience in the Medical Sales field. His past experience has taken him from being a valuable consultant in the Operating Room, while also leading groups in minimally invasive approaches and non-invasive approaches. With his time in this industry, Trey has seen the ever-changing trends in medicine and can appreciate the approaches taken that continue moving medicine forward. His understanding for the vision and innovation on RichGen’s part made him eager to become a member of the team.
Debbie Lewis is the Area Vice-President for Northern California, Hawaii and Nevada. Prior to joining the leadership team at RichSource in 2018, Debbie served in management positions within the pharmaceutical and biotech industries for multiple Fortune 500 Companies including LabCorp, Integrated Genetics (formerly Genzyme Genetics), Eli Lilly and Novartis. Most recently, Debbie served as the Senior Director of Sales and Market Development at Sera Prognostics during the commercialization of the company’s first-to-market blood test to predict a patient’s risk of preterm birth. Debbie has more than 20 years of experience in specialty sales, product launch and strategic planning. She has achieved top recognition for empowering teams to exceed aggressive quotas at both start up and industry leading companies. Debbie holds a B.A. in Human Biology from Stanford University.
Jack Smith is the Texas Area Vice President for RichSource and has over 20 years in the healthcare arena. Jack was most recently the Vice President of Account Management at Bioreference Laboratories where he oversaw growth and profitability for all portfolios of business to include clinical, women’s health and genetics. Jack held various roles in the company including the launch of the Women’s Health division where his team grew to $400 million in annual revenue sales.
Prior to joining Bioreference Jack was a Regional Sales Manager for Becton Dickinson with responsibility for the Southwest region in the Women’s Health Division. In this roles Jack’s teams were consistently ranked in the top 10 % of all regions in performance.
Jack currently resides in Orange, TX with his wife and 5 children. He is also currently the Vice-President of the Orangefield Educational Foundation and involved in several charitable organizations.
MARK AXT
Area Vice President
Colorado, Kansas, Missouri, Oklahoma
Successful sales executive with 20 years in Medical and Biological Sales, Sales Management, and National Account Management. I am known for developing tight knit sales teams that are driven to deliver results exceeding expectations in customer service.
Experience includes:
- ICN Pharmaceuticals – Sold aesthetic lasers and microdermabrators to Plastic Surgeons and Dermatologists.
- Organogenesis - Sales leader of a bilayer, synthetic human skin equivalent.
- Molnlycke Health Care – Advanced Wound Care Territory Manager, Region Manager, Area Sales Director, National Accounts Director. Advanced Wound Care, NPWT, Surgeons Gloves, Turning and positioning products.
- Multiple awards for Sales and Sales Management.
- Experience with national accounts (IDN’s, GPO’s), Wound Care, OR, ICU, ER, Pain Management, Sports Medicine, Biologics, Aesthetics.
BS in Exercise Science
MA in Kinesiology
